Small Audiences, Big Impact: Thriving in the Micro-Creator Era
Bigger isn’t always better. And in the digital world, smaller might just be stronger.
We’ve been conditioned to chase numbers: More followers. More views. More everything.
But the game is changing. The rise of the micro-creator—someone with a smaller but deeply connected audience—is proving that intimacy, not scale, creates the deepest value.
Let’s unpack why your small audience isn’t a limitation. It’s a superpower.